Why good people do bad things

The traditional approach to compliance doesn’t work. Behavioural science may have the answer.


For all the investment in compliance, we are no more compliant than we were a decade ago. Surprised? Behavioural scientists aren’t. Countless research shows why traditional approaches to compliance have little impact and may well be making things worse.

Watch the webinar to find out:

  • Why traditional solutions, from anonymous helplines for whistle-blowers to ethical dilemma training won’t have much impact
  • The 6 prime reasons why good people, which 99% of us think we are, do bad things
  • Practical steps to build an ethical culture that means more people will do the right thing every day ( and which doesn’t rely on modelling from the top)


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